What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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August 2, 2026

Queen Letizia attends closing ceremony of 16th Atlàntida Mallorca Film Fest

August 2, 2026

On Sunday evening, Queen Letizia attended the closing ceremony of the 16th Atlàntida Mallorca Film Fest in Palma.

August 2, 2026

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Featured

Infanta Sofia, Accessories, Bracelet

Apodemia Dragonfly Cuff

Infanta Sofia, Accessories, Bracelet

All tagged 21Apr22

Nov 12

Nov 12 Tara Jarmon Knee Length Coat

Sarah Williams

Princess Laurentien, Outerwear

Apr 24

Apr 24 LK Bennett Frieda Trousers in Black

Heaven

Duchess of Cambridge, Bottoms

Apr 22

Apr 22 Baum und Pferdgarten Jany Top

Heaven

Princess Isabella, Tops

Apr 21

Apr 21 Emporio Armani Formal Jacket

Heaven

HGD Stéphanie, Outerwear

Apr 21

Apr 21 Chanel Classic Jumbo Double Flap Bag in Black & Silver

Heaven

Queen Sonja, Bags

Apr 21

Apr 21 Patagonia Grade VII Down Parka in Red

Heaven

Crown Princess Mette Marit, Outerwear

Apr 21

Apr 21 Gabriela Hearst Freddie Skirt in Brown

Heaven

Crown Princess Mette Marit, Bottoms

Apr 21

Apr 21 Castaner Baulina Wedding Sparkle Sandals

Sarah Williams

HGD Stéphanie, Shoes

Apr 21

Apr 21 Marzio G001M Loafers

Sarah Williams

Crown Princess Victoria, Shoes

Apr 21

Apr 21 Ralph Lauren Celia Pumps in Black Calfskin

Heaven

Duchess of Cambridge, Shoes

Apr 20

Apr 20 Utzon Jocelyn Shearling Jacket

Heaven

Crown Princess Mette Marit, Outerwear

Apr 20

Apr 20 Topaz of Norway Art 60 by Oslo Boots

Heaven

Crown Princess Mette Marit, Shoes

Mar 10

Mar 10 Tom Ford Geometric Shaped Glasses

Heaven

Accessories, Crown Princess Mette Marit

Feb 3

Feb 3 Ba&Sh Edmee Dress in Green

Heaven

Princess Isabella, Dresses, Princess Josephine

Nov 14

Nov 14 Cartier Clash de Cartier Small Ring in 18K Gold

Heaven

Crown Princess Mette Marit, Rings, Accessories, Pauline Ducruet, Princess Ingrid-Alexandra

Nov 9

Nov 9 Baum und Pferdgarten Meja Top in Blue Wave

Heaven

Crown Princess Victoria, Tops

Oct 19

Oct 19 Susan Szatmary Petit Palais Bag in Fair

Heaven

Crown Princess Victoria, Bags

Sep 30

Sep 30 Christian Dior Bar Hooded Wool Jacket in Navy

Heaven

Crown Princess Mette Marit, Outerwear

Sep 15

Sep 15 Reiss Larsson Blazer in Neutral

Heaven

Duchess of Cambridge, Outerwear

Sep 14

Sep 14 Natan Couture Gabin Dress in Green Floral

Heaven

Queen Maxima, Dresses

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Nov 12 Tara Jarmon Knee Length Coat

Apr 24 LK Bennett Frieda Trousers in Black

Apr 22 Baum und Pferdgarten Jany Top

Apr 21 Emporio Armani Formal Jacket

Apr 21 Chanel Classic Jumbo Double Flap Bag in Black & Silver

Apr 21 Patagonia Grade VII Down Parka in Red

Apr 21 Gabriela Hearst Freddie Skirt in Brown

Apr 21 Castaner Baulina Wedding Sparkle Sandals

Apr 21 Marzio G001M Loafers

Apr 21 Ralph Lauren Celia Pumps in Black Calfskin

Apr 20 Utzon Jocelyn Shearling Jacket

Apr 20 Topaz of Norway Art 60 by Oslo Boots

Mar 10 Tom Ford Geometric Shaped Glasses

Feb 3 Ba&Sh Edmee Dress in Green

Nov 14 Cartier Clash de Cartier Small Ring in 18K Gold

Nov 9 Baum und Pferdgarten Meja Top in Blue Wave

Oct 19 Susan Szatmary Petit Palais Bag in Fair

Sep 30 Christian Dior Bar Hooded Wool Jacket in Navy

Sep 15 Reiss Larsson Blazer in Neutral

Sep 14 Natan Couture Gabin Dress in Green Floral

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