What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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August 30, 2026

Prince Daniel and his children attend Sweden-France basketball game

August 30, 2026

On Sunday, Prince Daniel, Princess Estelle, and Prince Oscar attended the Sweden-France basketball game held in Stockholm.

August 30, 2026

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Princess Charlene, Gowns

Akris Velvet Devoré Shirt Gown

Princess Charlene, Gowns

All tagged 21Dec15

Aug 6

Aug 6 Francis Leon Elle Driver Long Jacket

Polka Popp

Princess Beatrice, Princess Eugenie, Outerwear

Dec 20

Dec 20 ByTiMo Hairy Faux Fur Aviator Jacket

Sarah Williams

Princess Sofia, Outerwear

Dec 7

Dec 7 Tiffany Rose Chloe Lace Maternity Dress

Sarah Williams

Princess Sofia, Dresses

Nov 16

Nov 16 Caroline Svedbom Mini Drop Bracelet in Gold and Denim Blue

Sarah Williams

Princess Sofia, Accessories, Bracelet

Nov 16

Nov 16 Caroline Svedbom Pelagia Earrings

Sarah Williams

Princess Sofia, Accessories, Earrings

Sep 29

Sep 29 Seraphine Black Zip Detail Dress

Sarah Williams

Crown Princess Victoria, Dresses

Jul 5

Jul 5 & Other Stories Reptile Embossed Leather Clutch

Sarah Williams

Princess Sofia, Bags

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Aug 6 Francis Leon Elle Driver Long Jacket

Dec 20 ByTiMo Hairy Faux Fur Aviator Jacket

Dec 7 Tiffany Rose Chloe Lace Maternity Dress

Nov 16 Caroline Svedbom Mini Drop Bracelet in Gold and Denim Blue

Nov 16 Caroline Svedbom Pelagia Earrings

Sep 29 Seraphine Black Zip Detail Dress

Jul 5 & Other Stories Reptile Embossed Leather Clutch

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