What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl Gustaf and Crown Princess Couple attend the Swedish Academy's festive gathering

Dec 21, 2024

King Carl Gustaf and Crown Princess Couple attend the Swedish Academy's festive gathering

Dec 21, 2024

Dec 21, 2024

Latest Find

Featured

Jigsaw Velvet Bow Hairclip

Duchess of Cambridge, Accessories

Jigsaw Velvet Bow Hairclip

Duchess of Cambridge, Accessories

Duchess of Cambridge, Accessories

All tagged 25Dec14

Russell & Bromley Suede Knee-High Boots in Chocolate Brown

Mar 30

Mar 30 Russell & Bromley Suede Knee-High Boots in Chocolate Brown

Autumn Phillips, Shoes

Juliette Botterill Velour Beret & Bow Hat in Brown

Mar 24

Mar 24 Juliette Botterill Velour Beret & Bow Hat in Brown

Autumn Phillips, Hats

Feb 11

Feb 11 EA7 Down Coat

Princess Marie, Outerwear

Lock & Co Betty Boop Hat in Brown

May 4

May 4 Lock & Co Betty Boop Hat in Brown

Duchess of Cambridge, Hats

By Malene Birger Kanera Pumps in Grey Suede

Dec 26

Dec 26 By Malene Birger Kanera Pumps in Grey Suede

Princess Marie, Shoes

Rachel Black Millinery Click Hat in Black

Nov 16

Nov 16 Rachel Black Millinery Click Hat in Black

Princess Beatrice, Hats

Armani Junior Wool Coat in Navy

Oct 13

Oct 13 Armani Junior Wool Coat in Navy

Princess Elisabeth, Outerwear, Princess Ingrid-Alexandra

Gucci Front Detail Wool Dress

Apr 15

Apr 15 Gucci Front Detail Wool Dress

Countess of Wessex, Dresses

Red Valentino Lace Jacquard Trench Coat in Black

May 5

May 5 Red Valentino Lace Jacquard Trench Coat in Black

Princess Beatrice, Outerwear

Michael Michael Kors Single-Breasted Coat with Fur Collar in Brown

Mar 24

Mar 24 Michael Michael Kors Single-Breasted Coat with Fur Collar in Brown

Autumn Phillips, Outerwear

Lanvin Trilogy Tote Bag in Black/White

Mar 14

Mar 14 Lanvin Trilogy Tote Bag in Black/White

Princess Marie, Bags

Really Wild Autumnal Partridge Silk Scarf

Jan 12

Jan 12 Really Wild Autumnal Partridge Silk Scarf

Duchess of Cambridge, Accessories

Armani Collezioni Roll Collar Wool Crepe Coat in Natural

Dec 22

Dec 22 Armani Collezioni Roll Collar Wool Crepe Coat in Natural

Countess of Wessex, Outerwear

Emmy Valerie Pumps in Chocolate Suede

Nov 4

Nov 4 Emmy Valerie Pumps in Chocolate Suede

Duchess of Cambridge, Shoes

Jimmy Choo Diad Suede and Leather Ankle Boots in Black

Oct 28

Oct 28 Jimmy Choo Diad Suede and Leather Ankle Boots in Black

Princess Beatrice, Princess Eugenie, Shoes

Juliette Botterill Knot Detail Pillbox in Magenta

Oct 7

Oct 7 Juliette Botterill Knot Detail Pillbox in Magenta

Princess Eugenie, Hats

Hobbs Animal Silk Shirtdress

Jun 30

Jun 30 Hobbs Animal Silk Shirtdress

Duchess of Cambridge, Dresses

Moloh Turpin Tweed Coat

Jun 30

Jun 30 Moloh Turpin Tweed Coat

Duchess of Cambridge, Outerwear

Max Mara Villar Belted Wool Coat

Jun 30

Jun 30 Max Mara Villar Belted Wool Coat

Duchess of Cambridge, Outerwear, Princess Eugenie

Cornelia James Imogen Merino Wool Glove

Jun 29

Jun 29 Cornelia James Imogen Merino Wool Glove

Duchess of Cambridge, Accessories