What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Oct 31, 2024

The Duchess of Edinburgh visits Guide Dogs's Reading Hub

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Crown Princess Mary, Tops

By Malene Birger Embellished Tunic

Crown Princess Mary, Tops

All tagged 2Dec18

Jan 1

Jan 1 Ida Sjöstedt Nadine Coat

Sarah Williams

Princess Sofia, Outerwear

Feb 4

Feb 4 By Malene Birger Zefiro Sheath Dress in Black

Heaven

Dresses, Crown Princess Victoria

Dec 21

Dec 21 Musto Ladies Yard BR1 Jacket in Liquorice

Polka Popp

Zara Phillips, Outerwear

Nov 15

Nov 15 Mix And Match Top Handle Bag

Sarah Williams

Princess Sofia, Bags

Nov 11

Nov 11 Saint Laurent Hat in Black Felted Rabbit Fur

Sarah Williams

Crown Princess Victoria, Hats

Jul 5

Jul 5 Engelbert Stockholm Creole Pavé Earrings

Sarah Williams

Princess Sofia, Accessories, Earrings

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Jan 1 Ida Sjöstedt Nadine Coat

Feb 4 By Malene Birger Zefiro Sheath Dress in Black

Dec 21 Musto Ladies Yard BR1 Jacket in Liquorice

Nov 15 Mix And Match Top Handle Bag

Nov 11 Saint Laurent Hat in Black Felted Rabbit Fur

Jul 5 Engelbert Stockholm Creole Pavé Earrings

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