What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Featured

European Royals attend FEI World Championships 2026 - Day 1

August 11, 2026

European Royals attend FEI World Championships 2026 - Day 1

August 11, 2026

On Tuesday, several members of European Royal Families attended the first day of the 2026 FEI World Championships in Aachen, Germany.

Read more →

August 11, 2026

Latest Find

Featured

Akris Allegra Clutch in Brown Ostrich

Princess Charlene, Bags

Akris Allegra Clutch in Brown Ostrich

Princess Charlene, Bags

Read more →

Princess Charlene, Bags

All tagged Sportmax Selim Coat

Sportmax Selim Coat

Dec 13

Dec 13 Sportmax Selim Coat

Countess of Wessex, Outerwear