What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Featured

Queen Maxima visits Ghana - Day 2

November 5, 2026

Queen Maxima visits Ghana - Day 2

November 5, 2026

On Wednesday, Queen Maxima spent her second day in Ghana in her capacity as the UN Secretary-General’s Special Advocate for Financial Health (UNSGSA).

Read more →

November 5, 2026

Latest Find

Featured

Sézane Elodie Mary Jane Pumps in Black

Queen Letizia, Shoes

Sézane Elodie Mary Jane Pumps in Black

Queen Letizia, Shoes

Read more →

Queen Letizia, Shoes

All in Countess of Wessex

Zimmermann Lightburst Maxi Skirt in Cream/Red Floral

Oct 9

Oct 9 Zimmermann Lightburst Maxi Skirt in Cream/Red Floral

Countess of Wessex, Bottoms

Giulia Barela Africa Ring

Oct 8

Oct 8 Giulia Barela Africa Ring

Countess of Wessex, Accessories, Rings

Vince Silk Bias Long-Sleeve Blouse in Off-White

Oct 8

Oct 8 Vince Silk Bias Long-Sleeve Blouse in Off-White

Countess of Wessex, Tops

Erdem Gathered Floral-Print Midi Skirt in White

Oct 8

Oct 8 Erdem Gathered Floral-Print Midi Skirt in White

Countess of Wessex, Bottoms

Giulia Barela Poetica Small Hoop Earrings

Oct 7

Oct 7 Giulia Barela Poetica Small Hoop Earrings

Countess of Wessex, Accessories, Earrings

Erdem Ruched Long Sleeve Midi Dress

Oct 7

Oct 7 Erdem Ruched Long Sleeve Midi Dress

Countess of Wessex, Dresses

ByXan Beans Necklace

Oct 5

Oct 5 ByXan Beans Necklace

Countess of Wessex, Accessories, Necklace

Le Kasha Chypre Cashmere Sweater

Oct 4

Oct 4 Le Kasha Chypre Cashmere Sweater

Countess of Wessex, Tops

Erdem Kristen Floral-Jacquard Midi Dress in Pink

Oct 4

Oct 4 Erdem Kristen Floral-Jacquard Midi Dress in Pink

Countess of Wessex, Dresses

Sophie Habsburg Paola Bag in Green

Oct 2

Oct 2 Sophie Habsburg Paola Bag in Green

Countess of Wessex, Bags

Frame Cinched Sleeve Popover Blouse in Cream

Oct 2

Oct 2 Frame Cinched Sleeve Popover Blouse in Cream

Countess of Wessex, Tops

Maison Margiela Brush-Texture Darted Wool Midi Skirt

Oct 2

Oct 2 Maison Margiela Brush-Texture Darted Wool Midi Skirt

Countess of Wessex, Bottoms

Valentino Collared Polo Midi Dress with Gold-Tone Buttons in Red

Sep 26

Sep 26 Valentino Collared Polo Midi Dress with Gold-Tone Buttons in Red

Countess of Wessex, Dresses

Vince Wool-Blend Double-Breasted Blazer

Sep 26

Sep 26 Vince Wool-Blend Double-Breasted Blazer

Countess of Wessex, Outerwear

Vince Wool-Blend Check Wide-Leg Trousers

Sep 26

Sep 26 Vince Wool-Blend Check Wide-Leg Trousers

Countess of Wessex, Bottoms

Roxanne Assoulin Mini Swank Bracelet

Sep 25

Sep 25 Roxanne Assoulin Mini Swank Bracelet

Countess of Wessex, Accessories, Bracelet

Sophie Habsburg Gilda Animalier Bag in Zebra

Sep 25

Sep 25 Sophie Habsburg Gilda Animalier Bag in Zebra

Countess of Wessex, Bags

Zimmermann Ottie Plunge Midi Dress

Sep 21

Sep 21 Zimmermann Ottie Plunge Midi Dress

Countess of Wessex, Dresses

Zimmermann Halliday Ruffled Midi Dress

Sep 18

Sep 18 Zimmermann Halliday Ruffled Midi Dress

Countess of Wessex, Dresses

Jimmy Choo Ixia 80 Pumps in Garnet Patent Leather

Sep 12

Sep 12 Jimmy Choo Ixia 80 Pumps in Garnet Patent Leather

Countess of Wessex, Shoes