What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Grand Duke Guillaume's Accession to the Throne - Te Deum

Oct 5, 2025

Grand Duke Guillaume's Accession to the Throne - Te Deum

Oct 5, 2025

Oct 5, 2025

Latest Find

Featured

Essentiel Antwerp Lace Bomber Jacket in Black

Princess Eugenie, Outerwear

Essentiel Antwerp Lace Bomber Jacket in Black

Princess Eugenie, Outerwear

Princess Eugenie, Outerwear

All in Hats

Jane Taylor Neso Hat in Magenta

Jun 18

Jun 18 Jane Taylor Neso Hat in Magenta

Countess of Wessex, Hats

Sarah Cant La Vague Hat

Jun 17

Jun 17 Sarah Cant La Vague Hat

Zara Phillips, Hats

Christian Dior Pearl Veiled Beret

Jun 15

Jun 15 Christian Dior Pearl Veiled Beret

Queen Sonja, Hats

Loro Piana Suitcase Striped Hat

Jun 15

Jun 15 Loro Piana Suitcase Striped Hat

Queen Sonja, Hats

Fabienne Delvigne Vertigo Headdress

Jun 15

Jun 15 Fabienne Delvigne Vertigo Headdress

Queen Mathilde, Hats

Juliette Botterill Bow Sidesweep Hat

Jun 14

Jun 14 Juliette Botterill Bow Sidesweep Hat

Duchess of Cambridge, Hats

Jane Taylor Roma Pillbox Hat with Tailored Organza Bow

Jun 14

Jun 14 Jane Taylor Roma Pillbox Hat with Tailored Organza Bow

Countess of Wessex, Hats

Christian Dior Grommet Wool Beret in Ivory

Jun 12

Jun 12 Christian Dior Grommet Wool Beret in Ivory

Hats, Queen Sonja

Nike Swoosh Cap in Blue

Jun 9

Jun 9 Nike Swoosh Cap in Blue

Princess Isabella, Hats

Nike AW84 5-Panel Dri Fit Running Cap in Camo Abstract Print

Jun 9

Jun 9 Nike AW84 5-Panel Dri Fit Running Cap in Camo Abstract Print

Crown Princess Mary, Hats

Philip Treacy Straw Calot Hat

Jun 6

Jun 6 Philip Treacy Straw Calot Hat

Queen Silvia, Hats

Philip Treacy OC 104 Hat in White

Jun 4

Jun 4 Philip Treacy OC 104 Hat in White

Queen Maxima, Hats

Emily London Marina Hat in Navy

May 20

May 20 Emily London Marina Hat in Navy

Princess Eugenie, Hats

Jane Taylor Sliced Hat with Pleated Crin

May 8

May 8 Jane Taylor Sliced Hat with Pleated Crin

Countess of Wessex, Hats

Tim Mårtenson Alcantara Leaves Headband in Beige

May 7

May 7 Tim Mårtenson Alcantara Leaves Headband in Beige

Crown Princess Victoria, Hats

Sean Barrett Pillbox Hat with Bow in Berry

May 5

May 5 Sean Barrett Pillbox Hat with Bow in Berry

Duchess of Cambridge, Hats

Katrin Cecilia Jacobsen Pleated Veiled Headband in Navy

May 4

May 4 Katrin Cecilia Jacobsen Pleated Veiled Headband in Navy

Crown Princess Mary, Hats

Jane Taylor Vitula Hat in Pastel Pink

May 2

May 2 Jane Taylor Vitula Hat in Pastel Pink

Countess of Wessex, Hats

KappAhl Newbie Baby Lace Bonnet

Apr 30

Apr 30 KappAhl Newbie Baby Lace Bonnet

Princess Ines, Hats

Ecua-Andino Hats Classic Panama Hat with Turquoise Band

Apr 27

Apr 27 Ecua-Andino Hats Classic Panama Hat with Turquoise Band

Princess Beatrice, Hats