What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria and Prince Daniel's Official Visit to Japan - Day 2

Oct 12, 2025

Crown Princess Victoria and Prince Daniel's Official Visit to Japan - Day 2

Oct 12, 2025

Oct 12, 2025

Latest Find

Featured

By Jolima Drop Resin Earring

Crown Princess Victoria, Earrings

By Jolima Drop Resin Earring

Crown Princess Victoria, Earrings

Crown Princess Victoria, Earrings

All in Outerwear

Red Valentino Lace Jacquard Trench Coat in Black

May 5

May 5 Red Valentino Lace Jacquard Trench Coat in Black

Princess Beatrice, Outerwear

Sandro Merveille Coat in Black

May 4

May 4 Sandro Merveille Coat in Black

Princess Eugenie, Outerwear

Nike Gym Vintage Full-Zip Hoodie in Anthracite/Sail

May 4

May 4 Nike Gym Vintage Full-Zip Hoodie in Anthracite/Sail

Princess Eugenie, Outerwear

Alberta Ferretti Embroidered Wool Jacket in Navy

May 1

May 1 Alberta Ferretti Embroidered Wool Jacket in Navy

Crown Princess Mette Marit, Outerwear

Zara Faux Fur Jacket

Apr 30

Apr 30 Zara Faux Fur Jacket

Countess of Wessex, Outerwear

Philosophy Ribbed Cardigan in Pink

Apr 30

Apr 30 Philosophy Ribbed Cardigan in Pink

Princess Claire, Outerwear

Heartmade Embroidered Cape in White

Apr 30

Apr 30 Heartmade Embroidered Cape in White

Crown Princess Mary, Outerwear

Oscar de la Renta Long Swing Belted Coat in Camel

Apr 29

Apr 29 Oscar de la Renta Long Swing Belted Coat in Camel

Crown Princess Mary, Outerwear

Massimo Dutti Slim Fit Herringbone Blazer in Black

Apr 27

Apr 27 Massimo Dutti Slim Fit Herringbone Blazer in Black

Queen Maxima, Outerwear

Goldbergh Hida Faux Fur Jacket in Green

Apr 27

Apr 27 Goldbergh Hida Faux Fur Jacket in Green

Princess Catharina-Amalia, Outerwear

By Malene Birger Dazir Coat

Apr 27

Apr 27 By Malene Birger Dazir Coat

Princess Sofia, Outerwear

Ida Sjöstedt Wool Couture Coat in White

Apr 27

Apr 27 Ida Sjöstedt Wool Couture Coat in White

Crown Princess Victoria, Outerwear

Camilla Thulin Alpaca Coat

Apr 27

Apr 27 Camilla Thulin Alpaca Coat

Outerwear, Queen Silvia

Iro Calixa Blazer in White

Apr 27

Apr 27 Iro Calixa Blazer in White

Princess Beatrice, Outerwear

Elie Saab Waterfall Drape Blazer

Apr 26

Apr 26 Elie Saab Waterfall Drape Blazer

Grand Duchess Maria Teresa, Outerwear

Valentino Spring 2011 Couture Coat

Apr 26

Apr 26 Valentino Spring 2011 Couture Coat

Princess Beatrice, Outerwear

Bruce Oldfield Couture Embellished Suit

Apr 26

Apr 26 Bruce Oldfield Couture Embellished Suit

Countess of Wessex, Bottoms, Outerwear

Alberta Ferretti Fur Collared Cape in Pink

Apr 21

Apr 21 Alberta Ferretti Fur Collared Cape in Pink

Crown Princess Mette Marit, Outerwear

Ralph Lauren Wool-Blend Lightweight Blazer in Tan

Apr 21

Apr 21 Ralph Lauren Wool-Blend Lightweight Blazer in Tan

Crown Princess Mary, Outerwear

Stella McCartney Draped Cable-knit Cardigan

Apr 21

Apr 21 Stella McCartney Draped Cable-knit Cardigan

Meghan Markle, Outerwear