What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl Gustaf and Queen Silvia attend Swedish King's Rally in Öland

Aug 31, 2025

King Carl Gustaf and Queen Silvia attend Swedish King's Rally in Öland

Aug 31, 2025

Aug 31, 2025

Latest Find

Featured

Reformation Taryn Trousers

Princess Catharina-Amalia, Bottoms

Reformation Taryn Trousers

Princess Catharina-Amalia, Bottoms

Princess Catharina-Amalia, Bottoms

All in Outerwear

Club Monaco Joey Sweater Jacket

Aug 26

Aug 26 Club Monaco Joey Sweater Jacket

Princess Marie, Outerwear

Club Monaco Faye Coat in Pink

Aug 26

Aug 26 Club Monaco Faye Coat in Pink

Princess Marie, Outerwear

By Malina Sandy Blazer in Taupe

Aug 26

Aug 26 By Malina Sandy Blazer in Taupe

Crown Princess Victoria, Outerwear

Zara Gold Buttons Textured Jacket in Navy

Aug 24

Aug 24 Zara Gold Buttons Textured Jacket in Navy

Princess Marie, Outerwear, Crown Princess Mary, Pauline Ducruet

Zara Double Breasted Wide Lapels Blazer in Red

Aug 24

Aug 24 Zara Double Breasted Wide Lapels Blazer in Red

Princess Marie, Outerwear

Zara Ruffles Frock Coat in Navy

Aug 24

Aug 24 Zara Ruffles Frock Coat in Navy

Princess Marie, Outerwear

Zara Military Frock Coat in Black

Aug 24

Aug 24 Zara Military Frock Coat in Black

Princess Marie, Outerwear

Zara Striped Jacquard Jacket

Aug 24

Aug 24 Zara Striped Jacquard Jacket

Princess Marie, Outerwear

Tara Jarmon Tailored Collar Fitted Coat in Black

Aug 23

Aug 23 Tara Jarmon Tailored Collar Fitted Coat in Black

Princess Marie, Outerwear

Rikke Gudnitz Audrey Cape in Black

Aug 23

Aug 23 Rikke Gudnitz Audrey Cape in Black

Princess Marie, Outerwear

Chanel Spring 1996 Tweed Coat in Pink

Aug 23

Aug 23 Chanel Spring 1996 Tweed Coat in Pink

Princess Marie, Outerwear

By Malene Birger Bows Detail Cardigan in Black

Aug 23

Aug 23 By Malene Birger Bows Detail Cardigan in Black

Princess Marie, Outerwear

By Malene Birger Bows Detail Cardigan in Blue

Aug 23

Aug 23 By Malene Birger Bows Detail Cardigan in Blue

Princess Marie, Outerwear

Kjus Insulated Ski Jacket in White

Aug 23

Aug 23 Kjus Insulated Ski Jacket in White

Princess Marie, Outerwear

Peak Performance Zip Wind Jacket in Black

Aug 23

Aug 23 Peak Performance Zip Wind Jacket in Black

Princess Marie, Outerwear

Peak Performance Bicolor Padded Jacket in Brown/Teal

Aug 23

Aug 23 Peak Performance Bicolor Padded Jacket in Brown/Teal

Princess Marie, Outerwear

Saint Laurent Velvet Tailored Blazer In Red

Aug 23

Aug 23 Saint Laurent Velvet Tailored Blazer In Red

Charlotte Casiraghi, Outerwear

Étoile Isabel Marant Corduroy Jacket in Burgundy

Aug 23

Aug 23 Étoile Isabel Marant Corduroy Jacket in Burgundy

Princess Marie, Outerwear

Hilary Radley Bianca Military Coat

Aug 21

Aug 21 Hilary Radley Bianca Military Coat

Princess Madeleine, Outerwear

Dolce & Gabbana Double Sided Coat in Pink

Aug 21

Aug 21 Dolce & Gabbana Double Sided Coat in Pink

HGD Stéphanie, Outerwear, Princess Alexandra