What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Prince Joachim and Princess Marie attend Flag Day reception

Sep 9, 2025

Prince Joachim and Princess Marie attend Flag Day reception

Sep 9, 2025

Sep 9, 2025

Latest Find

Featured

Prada Thin Leather Belt in Black Embossed

Crown Princess Mary, Accessories

Prada Thin Leather Belt in Black Embossed

Crown Princess Mary, Accessories

Crown Princess Mary, Accessories

All in Outerwear

Me+Em Italian Wool Military Jacket in Navy/Red

Oct 13

Oct 13 Me+Em Italian Wool Military Jacket in Navy/Red

Princess Beatrice, Outerwear

Georg et Arend Pelagia Jacket

Oct 12

Oct 12 Georg et Arend Pelagia Jacket

Queen Silvia, Outerwear

Georg et Arend Petrisse Poncho

Oct 12

Oct 12 Georg et Arend Petrisse Poncho

Queen Silvia, Outerwear

Natan Couture Ivana Jacket

Oct 5

Oct 5 Natan Couture Ivana Jacket

Queen Mathilde, Outerwear

Carolina Herrera Girls Double-Breasted Wool Coat in Navy

Oct 2

Oct 2 Carolina Herrera Girls Double-Breasted Wool Coat in Navy

Princess Leonor, Outerwear

Dusan Herringbone Long Cardigan

Oct 1

Oct 1 Dusan Herringbone Long Cardigan

Grand Duchess Maria Teresa, Outerwear

Dries Van Noten Beau Double-breasted Blazer in Animal Print

Oct 1

Oct 1 Dries Van Noten Beau Double-breasted Blazer in Animal Print

Grand Duchess Maria Teresa, Outerwear

Akris Gregory Jacket

Oct 1

Oct 1 Akris Gregory Jacket

Princess Charlene, Outerwear

Dusan Hooded Coat

Oct 1

Oct 1 Dusan Hooded Coat

Grand Duchess Maria Teresa, Outerwear

Helly Hansen Shelter 2.0 Jacket

Oct 1

Oct 1 Helly Hansen Shelter 2.0 Jacket

Prince Gabriel, Outerwear

By Malina Sandy Blazer in Ash Check

Sep 30

Sep 30 By Malina Sandy Blazer in Ash Check

Crown Princess Victoria, Outerwear

Alexander McQueen Tailored Wool Blazer in Navy

Sep 29

Sep 29 Alexander McQueen Tailored Wool Blazer in Navy

Duchess of Cambridge, Outerwear

Loewe Boxy Short Jacket

Sep 29

Sep 29 Loewe Boxy Short Jacket

Outerwear, Grand Duchess Maria Teresa

Zara Marbled Tweed Blazer

Sep 28

Sep 28 Zara Marbled Tweed Blazer

Camille Gottlieb, Outerwear

P.A.R.O.S.H Double-Breasted Wool-Cashmere Blazer

Sep 28

Sep 28 P.A.R.O.S.H Double-Breasted Wool-Cashmere Blazer

Princess Charlene, Outerwear

Daisy Grace Peplum Jacket

Sep 28

Sep 28 Daisy Grace Peplum Jacket

Princess Sofia, Outerwear

Carolina Herrera Patch Pockets Blazer

Sep 27

Sep 27 Carolina Herrera Patch Pockets Blazer

Queen Letizia, Outerwear

LK Bennett Spencer Coat

Sep 27

Sep 27 LK Bennett Spencer Coat

Duchess of Cambridge, Outerwear

Zara Yellow Double Breasted Blazer

Sep 27

Sep 27 Zara Yellow Double Breasted Blazer

Queen Maxima, Outerwear

Tartine et Chocolat Windbreaker Jacket

Sep 21

Sep 21 Tartine et Chocolat Windbreaker Jacket

Prince Charles, Outerwear