What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Harald and Queen Sonja attend service at Sjømannskirken in London

Nov 16, 2025

King Harald and Queen Sonja attend service at Sjømannskirken in London

Nov 16, 2025

Nov 16, 2025

Latest Find

Featured

Lexy London Eliza Dress in Multi

Countess of Wessex, Dresses

Lexy London Eliza Dress in Multi

Countess of Wessex, Dresses

Countess of Wessex, Dresses

All in Queen Mathilde

Emporio Armani Petal Cutout Pumps

Jun 13

Jun 13 Emporio Armani Petal Cutout Pumps

Queen Mathilde, Shoes

Diane von Furstenberg Queena Belted Tiered Floral-Print Dress in Blue

Jun 11

Jun 11 Diane von Furstenberg Queena Belted Tiered Floral-Print Dress in Blue

Queen Mathilde, Dresses

Carolina Herrera Asymmetric Top with Ruffle in Blue

Jun 9

Jun 9 Carolina Herrera Asymmetric Top with Ruffle in Blue

Queen Mathilde, Tops

Carolina Herrera Crepe Straight-Leg Trousers in Blue

Jun 9

Jun 9 Carolina Herrera Crepe Straight-Leg Trousers in Blue

Queen Mathilde, Bottoms

Giorgio Armani Geometric Jacquard Jacket in Pink

Jun 9

Jun 9 Giorgio Armani Geometric Jacquard Jacket in Pink

Queen Mathilde, Outerwear

Veja V-12 Leather Sneakers in Camel

Jun 8

Jun 8 Veja V-12 Leather Sneakers in Camel

Queen Mathilde, Shoes

Sézane Chuck Trousers

Jun 8

Jun 8 Sézane Chuck Trousers

Queen Mathilde, Bottoms

Giorgio Armani Monogramed Pumps

Jun 7

Jun 7 Giorgio Armani Monogramed Pumps

Queen Mathilde, Shoes

Giorgio Armani Woven Flower Pumps

Jun 7

Jun 7 Giorgio Armani Woven Flower Pumps

Queen Mathilde, Shoes

Natan Olimpia Top in Burgundy

Jun 4

Jun 4 Natan Olimpia Top in Burgundy

Queen Mathilde, Tops

Natan Couture Gilson Trousers

Jun 4

Jun 4 Natan Couture Gilson Trousers

Queen Mathilde, Bottoms

Emporio Armani Embossed Bow Pumps

Jun 3

Jun 3 Emporio Armani Embossed Bow Pumps

Queen Mathilde, Shoes

A Bag With A Story Maharlika Clutch in Snake Orange

Jun 3

Jun 3 A Bag With A Story Maharlika Clutch in Snake Orange

Queen Maxima, Bags, Queen Mathilde

Emporio Armani Ruffled Coat

Jun 2

Jun 2 Emporio Armani Ruffled Coat

Queen Mathilde, Outerwear

Christian Dior Lady Dior Mini Bag in White

Jun 2

Jun 2 Christian Dior Lady Dior Mini Bag in White

Queen Mathilde, Bags, Princess Elisabeth

Emporio Armani Moccasin Pumps

Jun 1

Jun 1 Emporio Armani Moccasin Pumps

Queen Mathilde, Shoes

Emporio Armani Open Toe Pumps in Pink

Jun 1

Jun 1 Emporio Armani Open Toe Pumps in Pink

Queen Mathilde, Shoes

Natan Couture Geisha Printed Dress in White

Jun 1

Jun 1 Natan Couture Geisha Printed Dress in White

Queen Mathilde, Dresses

Issa Pleated Jersey Dress in Leaf Green

May 30

May 30 Issa Pleated Jersey Dress in Leaf Green

Queen Mathilde, Dresses

Natan Strass Cocktail Sandals in Nude Suede

May 30

May 30 Natan Strass Cocktail Sandals in Nude Suede

Queen Mathilde, Shoes