What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl Gustaf and Queen Silvia attend Swedish King's Rally in Öland

Aug 31, 2025

King Carl Gustaf and Queen Silvia attend Swedish King's Rally in Öland

Aug 31, 2025

Aug 31, 2025

Latest Find

Featured

Reformation Taryn Trousers

Princess Catharina-Amalia, Bottoms

Reformation Taryn Trousers

Princess Catharina-Amalia, Bottoms

Princess Catharina-Amalia, Bottoms

Jack & Jones OL Tokyo 2020 Track Jacket

Jul 3

Jul 3 Jack & Jones OL Tokyo 2020 Track Jacket

Princess Athena, Outerwear, Prince Henrik

ME + EM Cotton Dobby Lace Insert Blouse in Soft White

Jul 3

Jul 3 ME + EM Cotton Dobby Lace Insert Blouse in Soft White

Countess of Wessex, Tops

Chanel CC Rimless Sunglasses

Jul 3

Jul 3 Chanel CC Rimless Sunglasses

Queen Silvia, Sunglasses

Zimmermann Brightside Swing Tiered Flocked Tulle Midi Dress

Jul 3

Jul 3 Zimmermann Brightside Swing Tiered Flocked Tulle Midi Dress

Crown Princess Marie Chantal, Dresses

Boden Poppy Jersey Maxi Dress

Jul 3

Jul 3 Boden Poppy Jersey Maxi Dress

HGD Stéphanie, Dresses

Joseph Animal Print Silk Dress

Jul 3

Jul 3 Joseph Animal Print Silk Dress

Duchess of Cambridge, Dresses

Natan Cut Out Peep Toe Pumps in Black Suede

Jul 2

Jul 2 Natan Cut Out Peep Toe Pumps in Black Suede

Queen Mathilde, Shoes

Stella McCartney Ada Houndstooth Dress

Jul 2

Jul 2 Stella McCartney Ada Houndstooth Dress

Queen Mathilde, Dresses

Diane von Furstenberg Queen Dress in Sapphire

Jul 2

Jul 2 Diane von Furstenberg Queen Dress in Sapphire

Queen Mathilde, Dresses

Ralph Lauren Cotton Chino Baseball Cap

Jul 2

Jul 2 Ralph Lauren Cotton Chino Baseball Cap

Prince Jacques, Hats, Princess Gabriella

Jacadi Boy Striped Bermuda Shorts in White/Blue

Jul 2

Jul 2 Jacadi Boy Striped Bermuda Shorts in White/Blue

Prince Jacques, Bottoms

Baby Dior Lambskin Leather and Sequin Ballerinas in Pink

Jul 2

Jul 2 Baby Dior Lambskin Leather and Sequin Ballerinas in Pink

Princess Gabriella, Shoes

Guadalupe Design Paula Pineapple Dress

Jul 2

Jul 2 Guadalupe Design Paula Pineapple Dress

Princess Leonore, Dresses

Jimmy Choo Romy 85 Pumps in White Leather

Jul 2

Jul 2 Jimmy Choo Romy 85 Pumps in White Leather

Duchess of Cambridge, Shoes

Guadalupe Design Alessandra Maxi Dress

Jul 2

Jul 2 Guadalupe Design Alessandra Maxi Dress

Princess Madeleine, Dresses

Mulberry Small Amberley Crossbody Bag in White

Jul 2

Jul 2 Mulberry Small Amberley Crossbody Bag in White

Duchess of Cambridge, Bags

Alessandra Rich Pleated Polka-dot Midi Skirt

Jul 2

Jul 2 Alessandra Rich Pleated Polka-dot Midi Skirt

Duchess of Cambridge, Bottoms

Nina Ricci Stars Appliqué Dress in Grey

Jul 1

Jul 1 Nina Ricci Stars Appliqué Dress in Grey

Queen Letizia, Dresses

Sfera Wide Sleeves Short Dress in Black/White

Jul 1

Jul 1 Sfera Wide Sleeves Short Dress in Black/White

Infanta Sofia, Dresses

H&M Bow Hair Clips

Jul 1

Jul 1 H&M Bow Hair Clips

Princess Adrienne, Hats