What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Queen Letizia attends World Red Cross and Red Crescent Day event

May 14, 2025

Queen Letizia attends World Red Cross and Red Crescent Day event

May 14, 2025

May 14, 2025

Latest Find

Featured

Alberta Ferretti Wool Long Coat

Crown Princess Mette Marit, Outerwear

Alberta Ferretti Wool Long Coat

Crown Princess Mette Marit, Outerwear

Crown Princess Mette Marit, Outerwear

All in Crown Princess Victoria

Camilla Thulin V-neck Gown

Dec 10

Dec 10 Camilla Thulin V-neck Gown

Crown Princess Victoria, Gowns

Soft Goat Boyfriend O-neck Jumper in Natural Sand

Dec 3

Dec 3 Soft Goat Boyfriend O-neck Jumper in Natural Sand

Crown Princess Victoria, Tops

Meindl Desert Fox Duty Boots

Dec 3

Dec 3 Meindl Desert Fox Duty Boots

Crown Princess Victoria, Shoes

Mayla Elodie Jacket

Dec 3

Dec 3 Mayla Elodie Jacket

Crown Princess Victoria, Outerwear

Zara Flowing Flared Trousers in Pumpkin

Dec 1

Dec 1 Zara Flowing Flared Trousers in Pumpkin

Crown Princess Victoria, Bottoms, Princess Eléonore

Zara Shawl Lapel Single-Breasted Blazer in Pumpkin

Dec 1

Dec 1 Zara Shawl Lapel Single-Breasted Blazer in Pumpkin

Crown Princess Victoria, Outerwear

Gucci Monogram Kitten Pumps

Nov 27

Nov 27 Gucci Monogram Kitten Pumps

Crown Princess Victoria, Shoes

Cacharel Silk Skirt

Nov 26

Nov 26 Cacharel Silk Skirt

Crown Princess Victoria, Bottoms

Pia Westerberg Swan Necklace

Nov 26

Nov 26 Pia Westerberg Swan Necklace

Crown Princess Victoria, Accessories, Necklace

Björn Weckström Beira Necklace

Nov 26

Nov 26 Björn Weckström Beira Necklace

Crown Princess Victoria, Accessories, Necklace

Efva Attling Kisses Necklace

Nov 26

Nov 26 Efva Attling Kisses Necklace

Crown Princess Victoria, Accessories, Necklace

Efva Attling Long Kisses Earrings

Nov 26

Nov 26 Efva Attling Long Kisses Earrings

Crown Princess Victoria, Accessories, Earrings

Moschino Floral Metal Grid Clutch

Nov 26

Nov 26 Moschino Floral Metal Grid Clutch

Crown Princess Victoria, Bags

Coccinelle Leather Clutch

Nov 26

Nov 26 Coccinelle Leather Clutch

Crown Princess Victoria, Bags

Nine West Beaded Bag

Nov 26

Nov 26 Nine West Beaded Bag

Crown Princess Victoria, Bags

Nine West Monogram Bag

Nov 26

Nov 26 Nine West Monogram Bag

Crown Princess Victoria, Bags

Banana Republic Embellished Dress

Nov 25

Nov 25 Banana Republic Embellished Dress

Crown Princess Victoria, Dresses

Gucci Two Tone Suede Pumps

Nov 24

Nov 24 Gucci Two Tone Suede Pumps

Crown Princess Victoria, Shoes

By Malina Ava Gown

Nov 24

Nov 24 By Malina Ava Gown

Crown Princess Victoria, Gowns

By Malina Ethel Dress

Nov 24

Nov 24 By Malina Ethel Dress

Crown Princess Victoria, Dresses