What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl Gustaf and Crown Princess Couple attend the Swedish Academy's festive gathering

Dec 21, 2024

King Carl Gustaf and Crown Princess Couple attend the Swedish Academy's festive gathering

Dec 21, 2024

Dec 21, 2024

Latest Find

Featured

Scapa Aria Jumper

HGD Stéphanie, Tops

Scapa Aria Jumper

HGD Stéphanie, Tops

HGD Stéphanie, Tops

All in Crown Princess Victoria

H&M 3/4-sleeve Sequins Top

Dec 20

Dec 20 H&M 3/4-sleeve Sequins Top

Crown Princess Victoria, Tops

Hugo Boss Veplika Skirt

Dec 18

Dec 18 Hugo Boss Veplika Skirt

Crown Princess Victoria, Bottoms

Soft Goat Ribbed Flared Dress

Dec 17

Dec 17 Soft Goat Ribbed Flared Dress

Crown Princess Victoria, Dresses

Aldo Beaded Box Clutch Bag

Dec 11

Dec 11 Aldo Beaded Box Clutch Bag

Crown Princess Victoria, Bags

Marzio Stiletto Ankle Boots in Beige Suede

Dec 11

Dec 11 Marzio Stiletto Ankle Boots in Beige Suede

Crown Princess Victoria, Shoes

Cacharel Floral Blouse

Dec 10

Dec 10 Cacharel Floral Blouse

Crown Princess Victoria, Tops

H&M Broderie Anglaise Top

Dec 10

Dec 10 H&M Broderie Anglaise Top

Crown Princess Victoria, Tops

Bernadotte & Kylberg Wool Scarf in Beige White

Dec 1

Dec 1 Bernadotte & Kylberg Wool Scarf in Beige White

Crown Princess Victoria, Accessories, Princess Estelle

Bernadotte & Kylberg Silk Scarf in Coral

Dec 1

Dec 1 Bernadotte & Kylberg Silk Scarf in Coral

Crown Princess Victoria, Accessories

Maria Nilsdotter Single Love Earrings

Dec 1

Dec 1 Maria Nilsdotter Single Love Earrings

Crown Princess Victoria, Earrings, Accessories, Princess Estelle

Victoria Beckham Dolman Midi Dress in Red

Dec 1

Dec 1 Victoria Beckham Dolman Midi Dress in Red

Crown Princess Victoria, Dresses

Lalique Empreinte Animale Earrings

Dec 1

Dec 1 Lalique Empreinte Animale Earrings

Crown Princess Victoria, Earrings, Accessories

Prada Wool Cocoon Coat in Purple

Dec 1

Dec 1 Prada Wool Cocoon Coat in Purple

Crown Princess Victoria, Outerwear

Sania D'Mina Roe Boots

Nov 30

Nov 30 Sania D'Mina Roe Boots

Crown Princess Victoria, Shoes

Toteme Signature Bracelet

Nov 30

Nov 30 Toteme Signature Bracelet

Crown Princess Victoria, Accessories, Bracelet

Toteme Signature Enamel Hoops

Nov 30

Nov 30 Toteme Signature Enamel Hoops

Crown Princess Victoria, Accessories, Earrings

Toteme Crew-neck Chain

Nov 30

Nov 30 Toteme Crew-neck Chain

Crown Princess Victoria, Accessories, Necklace

Toteme Signature Collar

Nov 30

Nov 30 Toteme Signature Collar

Crown Princess Victoria, Accessories, Necklace

Maria Nilsdotter Dream Dragonfly Earrings

Nov 29

Nov 29 Maria Nilsdotter Dream Dragonfly Earrings

Crown Princess Victoria, Accessories, Earrings

HÈST Frøya Silk Scarf

Nov 29

Nov 29 HÈST Frøya Silk Scarf

Crown Princess Victoria, Accessories, Princess Märtha Louise