What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

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Queen Maxima visits infrastructure projects

Sep 2, 2025

Queen Maxima visits infrastructure projects

Sep 2, 2025

Sep 2, 2025

Latest Find

Featured

Tamaris 24213 Slippers in White

Queen Margrethe, Shoes

Tamaris 24213 Slippers in White

Queen Margrethe, Shoes

Queen Margrethe, Shoes

Polo Ralph Lauren Floral Crinkle Wrap Dress

Jun 18

Jun 18 Polo Ralph Lauren Floral Crinkle Wrap Dress

Crown Princess Mary, Dresses

Sarah Cant Couture Millinery Swift Hat in Pink Sinamay

Jun 17

Jun 17 Sarah Cant Couture Millinery Swift Hat in Pink Sinamay

Zara Phillips, Hats

Laurence Coste Aaliyah Earrings

Jun 17

Jun 17 Laurence Coste Aaliyah Earrings

Zara Phillips, Accessories, Earrings

Anya Hindmarch Maud Clutch in Pink Satin

Jun 17

Jun 17 Anya Hindmarch Maud Clutch in Pink Satin

Zara Phillips, Bags

Emmy Josie Pumps in Misty Rose

Jun 17

Jun 17 Emmy Josie Pumps in Misty Rose

Zara Phillips, Shoes

Erdem Rydal Dress in Black Carnation Bouquet

Jun 17

Jun 17 Erdem Rydal Dress in Black Carnation Bouquet

Zara Phillips, Dresses

Suzannah Metallic Embroidery Palm Shirt Dress

Jun 17

Jun 17 Suzannah Metallic Embroidery Palm Shirt Dress

Countess of Wessex, Dresses

Oscar de la Renta Jewelled Belt in Black

Jun 17

Jun 17 Oscar de la Renta Jewelled Belt in Black

Countess of Wessex, Accessories

Duro Olowu Napoli Check-print Pleated A-Line Skirt

Jun 17

Jun 17 Duro Olowu Napoli Check-print Pleated A-Line Skirt

Queen Maxima, Bottoms

ARossGirl x Soler Amanda Silk Crepe de Chine Top in White

Jun 16

Jun 16 ARossGirl x Soler Amanda Silk Crepe de Chine Top in White

Countess of Wessex, Tops

Suzannah Floral Circular Ankle Length Skirt

Jun 16

Jun 16 Suzannah Floral Circular Ankle Length Skirt

Countess of Wessex, Bottoms

J.Crew Invitation Clutch in Cork

Jun 16

Jun 16 J.Crew Invitation Clutch in Cork

Queen Maxima, Bags

ByTiMo Georgette Midi Dress in Daydream

Jun 16

Jun 16 ByTiMo Georgette Midi Dress in Daydream

Crown Princess Victoria, Dresses

Chloé Linen Jacket

Jun 15

Jun 15 Chloé Linen Jacket

Princess Madeleine, Outerwear

Hugo Boss Long Sleeved Dress

Jun 15

Jun 15 Hugo Boss Long Sleeved Dress

Crown Princess Mary, Dresses

Claes Iversen Flower Mask

Jun 15

Jun 15 Claes Iversen Flower Mask

Queen Maxima, Accessories

Emmy Natasha Clutch in Blush Cream Suede

Jun 15

Jun 15 Emmy Natasha Clutch in Blush Cream Suede

Zara Phillips, Bags

ME + EM Polka Dot Mini Dress in Cream/Black

Jun 15

Jun 15 ME + EM Polka Dot Mini Dress in Cream/Black

Zara Phillips, Dresses

ARoss Girl x Soler Amanda Belted Maxi Dress in Beige

Jun 15

Jun 15 ARoss Girl x Soler Amanda Belted Maxi Dress in Beige

Countess of Wessex, Dresses

Natan Couture Gilson Trousers in Blush Pink

Jun 15

Jun 15 Natan Couture Gilson Trousers in Blush Pink

Queen Maxima, Bottoms