What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Featured

King Carl Gustaf and Queen Silvia's Golden Wedding Anniversary - Evening Concert & Dinner

June 13, 2026

King Carl Gustaf and Queen Silvia's Golden Wedding Anniversary - Evening Concert & Dinner

June 13, 2026

June 13, 2026

Latest Find

Featured

Zara Kids Textured Jacket

Princess Leonore, Outerwear

Zara Kids Textured Jacket

Princess Leonore, Outerwear

Princess Leonore, Outerwear

Lanvin Satin Lapels Jacket

May 16

May 16 Lanvin Satin Lapels Jacket

Grand Duchess Maria Teresa, Outerwear

ME and EM Panelling Detail Maxi Shirt Dress

May 16

May 16 ME and EM Panelling Detail Maxi Shirt Dress

HGD Stéphanie, Dresses

Natan Alpi Dress

May 16

May 16 Natan Alpi Dress

Queen Mathilde, Dresses

Natan Army Trousers in Salmon Pink

May 15

May 15 Natan Army Trousers in Salmon Pink

Queen Maxima, Bottoms

Natan Area Top in Salmon Pink

May 15

May 15 Natan Area Top in Salmon Pink

Queen Maxima, Tops

Prada High Gloss Saffiano Clutch in Beige

May 15

May 15 Prada High Gloss Saffiano Clutch in Beige

Crown Princess Mary, Bags

Nancy Gonzalez Small Flap Clutch in White

May 15

May 15 Nancy Gonzalez Small Flap Clutch in White

Bags, Queen Sonja

Ellen Hunter Jane Comb

May 15

May 15 Ellen Hunter Jane Comb

Crown Princess Mary, Accessories

Sportmax Gebe Trousers

May 15

May 15 Sportmax Gebe Trousers

Crown Princess Mette Marit, Bottoms

Bagutta Brooket Shirt in Blue

May 15

May 15 Bagutta Brooket Shirt in Blue

Crown Princess Mary, Tops

Bagutta Brooket Shirt in White

May 15

May 15 Bagutta Brooket Shirt in White

Crown Princess Mary, Tops

Pia Tjelta Alicia Dress in Tinkerbell

May 15

May 15 Pia Tjelta Alicia Dress in Tinkerbell

Crown Princess Mette Marit, Dresses

Celine Triomphe S167 Sunglasses in Pink

May 15

May 15 Celine Triomphe S167 Sunglasses in Pink

Sunglasses, Crown Princess Mette Marit, Accessories

Giorgio Armani Slingback Pumps in Electric Blue Laminated Suede

May 15

May 15 Giorgio Armani Slingback Pumps in Electric Blue Laminated Suede

Queen Mathilde, Shoes

Ellen Hunter Amanda Comb

May 15

May 15 Ellen Hunter Amanda Comb

Crown Princess Mary, Accessories, Princess Isabella

Roland Mouret Ward Boucle Trousers

May 15

May 15 Roland Mouret Ward Boucle Trousers

Countess of Wessex, Bottoms

Jesper Hovring Wrap Blouse in Light Blue

May 15

May 15 Jesper Hovring Wrap Blouse in Light Blue

Crown Princess Mary, Tops

Emilia Wickstead Ariceli Skirt

May 15

May 15 Emilia Wickstead Ariceli Skirt

Crown Princess Mary, Bottoms

On Running Cloudeasy Sneakers in White

May 15

May 15 On Running Cloudeasy Sneakers in White

Shoes, Crown Princess Mette Marit

Carhartt WIP W' Pierce Pants in Park Green

May 15

May 15 Carhartt WIP W' Pierce Pants in Park Green

Crown Princess Mary, Bottoms