What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Prince Joachim and Princess Marie attend Flag Day reception

Sep 9, 2025

Prince Joachim and Princess Marie attend Flag Day reception

Sep 9, 2025

Sep 9, 2025

Latest Find

Featured

Marzio 75 Pumps in Black Leather

Princess Madeleine, Shoes

Marzio 75 Pumps in Black Leather

Princess Madeleine, Shoes

Princess Madeleine, Shoes

Aspiga Cara Block Print Dress in Wild Flower Buta Green

Oct 9

Oct 9 Aspiga Cara Block Print Dress in Wild Flower Buta Green

Princess Alexia of Greece, Dresses

Escada Flower Printed Shirt

Oct 9

Oct 9 Escada Flower Printed Shirt

Queen Sofia, Tops

Erdem Floral Fitted Long-Sleeve Midi-Dress

Oct 9

Oct 9 Erdem Floral Fitted Long-Sleeve Midi-Dress

Princess Nina, Dresses

Giulia Barela Africa Ring

Oct 8

Oct 8 Giulia Barela Africa Ring

Countess of Wessex, Accessories, Rings

Natan Couture Nari Dress in Navy Eyelet

Oct 8

Oct 8 Natan Couture Nari Dress in Navy Eyelet

Grand Duchess Maria Teresa, Dresses

Natan Structured Scuba Dress in Yellow

Oct 8

Oct 8 Natan Structured Scuba Dress in Yellow

HGD Stéphanie, Dresses

Vince Silk Bias Long-Sleeve Blouse in Off-White

Oct 8

Oct 8 Vince Silk Bias Long-Sleeve Blouse in Off-White

Countess of Wessex, Tops

Bvlgari Monete Necklace

Oct 8

Oct 8 Bvlgari Monete Necklace

Infanta Elena, Accessories, Necklace

Prada Daino Side-Pocket Bag

Oct 8

Oct 8 Prada Daino Side-Pocket Bag

Princess Sofia, Bags

StyleIn Tecla Scarf in Dove Blue

Oct 8

Oct 8 StyleIn Tecla Scarf in Dove Blue

Princess Sofia, Accessories

StyleIn Treviso Jacket in Dove Blue

Oct 8

Oct 8 StyleIn Treviso Jacket in Dove Blue

Princess Sofia, Outerwear

Stinaa.J Felicia Expandable Pumps in Black

Oct 8

Oct 8 Stinaa.J Felicia Expandable Pumps in Black

Princess Sofia, Shoes

Aspiga Cara Block Print Dress in White/Pink

Oct 8

Oct 8 Aspiga Cara Block Print Dress in White/Pink

Queen Anne Marie, Dresses

Erdem Gathered Floral-Print Midi Skirt in White

Oct 8

Oct 8 Erdem Gathered Floral-Print Midi Skirt in White

Countess of Wessex, Bottoms

Jane Taylor Diamond Crepe Pleated Band in Purple

Oct 8

Oct 8 Jane Taylor Diamond Crepe Pleated Band in Purple

Crown Princess Mary, Hats

Natan Curved Block Heel Pumps

Oct 8

Oct 8 Natan Curved Block Heel Pumps

Shoes, Grand Duchess Maria Teresa

Giulia Barela Poetica Small Hoop Earrings

Oct 7

Oct 7 Giulia Barela Poetica Small Hoop Earrings

Countess of Wessex, Accessories, Earrings

Erdem Ruched Long Sleeve Midi Dress

Oct 7

Oct 7 Erdem Ruched Long Sleeve Midi Dress

Countess of Wessex, Dresses

Aquazzura Pinot Ballet Flats in Brown

Oct 7

Oct 7 Aquazzura Pinot Ballet Flats in Brown

Shoes, Crown Princess Mette Marit

Elise Gug Classic Dress in Orange

Oct 6

Oct 6 Elise Gug Classic Dress in Orange

Princess Benedikte, Dresses