What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Swedish Royal Couple and Crown Princess Couple attend the Swedish Academy's festive gathering

Dec 21, 2025

Swedish Royal Couple and Crown Princess Couple attend the Swedish Academy's festive gathering

Dec 21, 2025

Dec 21, 2025

Latest Find

Featured

Accessories, Queen Sonja

Elie Saab Logo Thin Leather Belt in White

Accessories, Queen Sonja

Accessories, Queen Sonja

Gabriela Hearst Eshal Knit Maxi Dress

Aug 24

Aug 24 Gabriela Hearst Eshal Knit Maxi Dress

Princess Maria-Olympia, Dresses

Polo Ralph Lauren Gingham Cotton Poplin Shirt

Aug 23

Aug 23 Polo Ralph Lauren Gingham Cotton Poplin Shirt

Prince Oscar, Tops

Maison Common Printed Cotton Dress with Seagull Patches

Aug 22

Aug 22 Maison Common Printed Cotton Dress with Seagull Patches

Princess Carina, Dresses

Etro Jewelled Skirt

Aug 22

Aug 22 Etro Jewelled Skirt

Crown Princess Mary, Bottoms

Hugo Boss Button Down Belted Dress

Aug 22

Aug 22 Hugo Boss Button Down Belted Dress

Crown Princess Mary, Dresses

Hidalgo Stacking Band

Aug 22

Aug 22 Hidalgo Stacking Band

Crown Princess Victoria, Accessories, Rings

Zara Seamed Straight Cut Blazer

Aug 22

Aug 22 Zara Seamed Straight Cut Blazer

Princess Mabel, Outerwear

Hidalgo Enamel Stacking Band

Aug 22

Aug 22 Hidalgo Enamel Stacking Band

Crown Princess Victoria, Accessories, Rings

Hidalgo Enamel X Ring

Aug 22

Aug 22 Hidalgo Enamel X Ring

Crown Princess Victoria, Accessories, Rings

Hermes Santorini Sandals

Aug 22

Aug 22 Hermes Santorini Sandals

Meghan Markle, Shoes

Tretorn Wings Rain Jacket in Sand

Aug 22

Aug 22 Tretorn Wings Rain Jacket in Sand

Crown Princess Victoria, Outerwear

The Fold Morella Trousers in Botanical Print Tweed

Aug 22

Aug 22 The Fold Morella Trousers in Botanical Print Tweed

Crown Princess Mary, Bottoms

The Fold Knighton Jacket in Botanical Print Tweed

Aug 22

Aug 22 The Fold Knighton Jacket in Botanical Print Tweed

Crown Princess Mary, Outerwear

Zara Striped Knit Mini Dress

Aug 21

Aug 21 Zara Striped Knit Mini Dress

Princess Ariane, Dresses

Twinset Crochet Shopper Bag

Aug 21

Aug 21 Twinset Crochet Shopper Bag

Queen Maxima, Bags

& Other Stories Leather Belt

Aug 21

Aug 21 & Other Stories Leather Belt

Crown Princess Mary, Accessories

ByTiMo Organza Midi Dress in Blue Bouquet

Aug 21

Aug 21 ByTiMo Organza Midi Dress in Blue Bouquet

Crown Princess Victoria, Dresses

Emporio Armani Short Blazer

Aug 20

Aug 20 Emporio Armani Short Blazer

Princess Marie, Outerwear

Emporio Armani Draped Collar Sleeveless Blouse

Aug 20

Aug 20 Emporio Armani Draped Collar Sleeveless Blouse

Queen Letizia, Tops

CO Striped Cotton-Poplin Shirt

Aug 20

Aug 20 CO Striped Cotton-Poplin Shirt

Meghan Markle, Tops