What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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August 11, 2026

European Royals attend FEI World Championships 2026 - Day 1

August 11, 2026

On Tuesday, several members of European Royal Families attended the first day of the 2026 FEI World Championships in Aachen, Germany.

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Princess Charlene, Accessories, Rings

Christian Dior My Dior Ring

Princess Charlene, Accessories, Rings

Nov 18 Emilio Perera Julie Bag

Sarah Williams

Countess of Wessex, Bags, Lady Louise Windsor

Emilio Perera Julie Bag

Black bag crafted from premium Italian Vachetta with mahogany hardwood handles

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Worn by Lady Louise on:

25 December 2025 - Christmas Day service

Worn by the Duchess of Edinburgh on:

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August 11, 2026

Christian Dior My Dior Ring

August 11, 2026

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Nov 18 Emilio Perera Julie Bag

Emilio Perera Julie Bag

Worn by Lady Louise on:

Worn by the Duchess of Edinburgh on:

Recently Added!

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What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Nov 18 Emilio Perera Julie Bag

Emilio Perera Julie Bag

Worn by Lady Louise on:

Worn by the Duchess of Edinburgh on:

Nov 18 Heidi Merrick Marion Slip Dress in Burgundy

Nov 18 Roland Mouret Axon Wide-Leg Trousers in Grey

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