What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Harald and Queen Sonja attend service at Sjømannskirken in London

Nov 16, 2025

King Harald and Queen Sonja attend service at Sjømannskirken in London

Nov 16, 2025

Nov 16, 2025

Latest Find

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Lexy London Eliza Dress in Multi

Countess of Wessex, Dresses

Lexy London Eliza Dress in Multi

Countess of Wessex, Dresses

Countess of Wessex, Dresses

All in Countess of Wessex

Erdem Ruched Long Sleeve Midi Dress in Elena Garden Black

Sep 6

Sep 6 Erdem Ruched Long Sleeve Midi Dress in Elena Garden Black

Countess of Wessex, Dresses

Frame The Tweed Jacket in Indigo

Sep 5

Sep 5 Frame The Tweed Jacket in Indigo

Countess of Wessex, Outerwear

Laurence Coste Aurelia Cuff

Sep 5

Sep 5 Laurence Coste Aurelia Cuff

Countess of Wessex, Accessories, Bracelet

Lexy London Tatjana Skirt in Pink and Green Fan

Aug 17

Aug 17 Lexy London Tatjana Skirt in Pink and Green Fan

Countess of Wessex, Bottoms

Penelope Chilvers Gamine Bow Shoes in Black Suede

Aug 17

Aug 17 Penelope Chilvers Gamine Bow Shoes in Black Suede

Countess of Wessex, Shoes

Lexy London Nancy Dress

Aug 14

Aug 14 Lexy London Nancy Dress

Countess of Wessex, Dresses

Cartier Tank Francaise Watch in White Gold and Diamonds

Jul 19

Jul 19 Cartier Tank Francaise Watch in White Gold and Diamonds

Countess of Wessex, Accessories, Watches

Ulrich Engler Sequinned Gown

Jul 18

Jul 18 Ulrich Engler Sequinned Gown

Countess of Wessex, Gowns

Ulrich Engler Pink Suit Jacket

Jul 18

Jul 18 Ulrich Engler Pink Suit Jacket

Countess of Wessex, Outerwear

Ulrich Engler Velvet Embellished Gown in Black

Jul 18

Jul 18 Ulrich Engler Velvet Embellished Gown in Black

Countess of Wessex, Gowns

MATELIER Bonsai Dress

Jul 11

Jul 11 MATELIER Bonsai Dress

Countess of Wessex, Dresses

G.Collins and Sons Emerald Cut Diamond Half Eternity Ring

Jul 11

Jul 11 G.Collins and Sons Emerald Cut Diamond Half Eternity Ring

Countess of Wessex, Accessories, Rings

Raishma Raina Midi Dress

Jul 11

Jul 11 Raishma Raina Midi Dress

Countess of Wessex, Dresses

Suzannah Delphine Gown in White

Jul 8

Jul 8 Suzannah Delphine Gown in White

Countess of Wessex, Gowns

Giulia Barela Leaves Single Bracelet

Jul 7

Jul 7 Giulia Barela Leaves Single Bracelet

Countess of Wessex, Bracelet

Sophie Habsburg Sally Lino Bag in Blue

Jul 3

Jul 3 Sophie Habsburg Sally Lino Bag in Blue

Countess of Wessex, Bags

Suzannah Priscilla Shirt Dress in Blue and White Striped

Jul 3

Jul 3 Suzannah Priscilla Shirt Dress in Blue and White Striped

Countess of Wessex, Dresses

Giulia Barela Nodo Earrings

Jun 24

Jun 24 Giulia Barela Nodo Earrings

Countess of Wessex, Accessories, Earrings

Sophie Habsburg Taomina Clutch

Jun 24

Jun 24 Sophie Habsburg Taomina Clutch

Countess of Wessex, Bags

Zimmermann Everley Plunge Midi Dress

Jun 24

Jun 24 Zimmermann Everley Plunge Midi Dress

Countess of Wessex, Dresses, Crown Princess Mary