What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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The Duchess of Edinburgh visits Alberta - Day 1

Sep 5, 2025

The Duchess of Edinburgh visits Alberta - Day 1

Sep 5, 2025

Sep 5, 2025

Latest Find

Featured

H&M Rib-Knit Cardigan in Burgundy

Princess Madeleine, Outerwear

H&M Rib-Knit Cardigan in Burgundy

Princess Madeleine, Outerwear

Princess Madeleine, Outerwear

Dinh Van Le Cube Diamant Small Bracelet in Yellow Gold

Jun 10

Jun 10 Dinh Van Le Cube Diamant Small Bracelet in Yellow Gold

Queen Maxima, Accessories, Bracelet

Devotion Ella Dress in White/Black

Jun 10

Jun 10 Devotion Ella Dress in White/Black

Princess Catharina-Amalia, Dresses

Chanel Wild Stitch Tote Bag in Beige

Jun 10

Jun 10 Chanel Wild Stitch Tote Bag in Beige

Crown Princess Mary, Bags

Gucci Silk Halter Dress

Jun 9

Jun 9 Gucci Silk Halter Dress

HGD Stéphanie, Dresses, Grand Duchess Maria Teresa

Carolina Herrera Asymmetric Top with Ruffle in Blue

Jun 9

Jun 9 Carolina Herrera Asymmetric Top with Ruffle in Blue

Queen Mathilde, Tops

Carolina Herrera Crepe Straight-Leg Trousers in Blue

Jun 9

Jun 9 Carolina Herrera Crepe Straight-Leg Trousers in Blue

Queen Mathilde, Bottoms

Pia Tjelta Helga Blouse in Wildflower

Jun 9

Jun 9 Pia Tjelta Helga Blouse in Wildflower

Crown Princess Mette Marit, Tops

ME + EM Polka Dot Print Dress in Cream/Black

Jun 9

Jun 9 ME + EM Polka Dot Print Dress in Cream/Black

Countess of Wessex, Dresses

Hugo Boss Dellisi Maxi Dress in Pink

Jun 9

Jun 9 Hugo Boss Dellisi Maxi Dress in Pink

Queen Letizia, Dresses

Giorgio Armani Geometric Jacquard Jacket in Pink

Jun 9

Jun 9 Giorgio Armani Geometric Jacquard Jacket in Pink

Queen Mathilde, Outerwear

Prada Virgin Wool Mini Dress

Jun 8

Jun 8 Prada Virgin Wool Mini Dress

HGD Stéphanie, Dresses

Kreuger Jewellery Amiral Necklace

Jun 8

Jun 8 Kreuger Jewellery Amiral Necklace

Crown Princess Victoria, Accessories, Necklace, Princess Estelle

Veja V-12 Leather Sneakers in Camel

Jun 8

Jun 8 Veja V-12 Leather Sneakers in Camel

Queen Mathilde, Shoes

Sézane Chuck Trousers

Jun 8

Jun 8 Sézane Chuck Trousers

Queen Mathilde, Bottoms

Bonpoint Embroidered Voile Blouse in Milk White

Jun 8

Jun 8 Bonpoint Embroidered Voile Blouse in Milk White

Princess Estelle, Tops

ByTiMo Bloom 50s Dress in Pink

Jun 8

Jun 8 ByTiMo Bloom 50s Dress in Pink

Crown Princess Victoria, Dresses

Alexander McQueen Oversized Sneakers in White/Patchouli Suede

Jun 8

Jun 8 Alexander McQueen Oversized Sneakers in White/Patchouli Suede

Princess Beatrice, Shoes

Maje Risoula Dress

Jun 8

Jun 8 Maje Risoula Dress

Princess Beatrice, Dresses

Wai Wai Rio Sabiá Bag in Black

Jun 8

Jun 8 Wai Wai Rio Sabiá Bag in Black

Princess Beatrice, Bags

The Elder Statesman Magic Cactus Universe Crew Jumper in White

Jun 8

Jun 8 The Elder Statesman Magic Cactus Universe Crew Jumper in White

Princess Alexandra Monaco, Tops